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Compare · Checked November 2026

The best CRM for outside sales in Canada

The short answer: there isn't one best CRM. Big teams already on Microsoft or Google tools often land on HubSpot or Salesforce. Teams that keep their CRM and want better maps add Badger Maps or Spotio. Small and medium Canadian teams that want one simple tool, in Canadian dollars, are who EzyCrm is for.

EzyCrm is our product, so take our pick with that in mind. We've tried to be fair: every price links to the vendor's own page, read on November 7, 2026, and each tool gets a "better pick when" that we mean.

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How do the main outside sales CRMs compare on price?

HubSpot and Salesforce show prices in US dollars, even on their Canadian pages. Badger Maps shows a dollar sign without naming the currency. Spotio doesn't publish prices. EzyCrm is the only one here priced in Canadian dollars. We couldn't load Pipedrive's pricing page, so its prices aren't shown here.

Outside sales CRMs compared on price, currency and trial
Per user / monthCurrencyFree trial or planBuilt for
HubSpot Sales HubFree for up to 2 users; Starter $20 or $7 a seat depending on billing; Professional $100 or $90 a seat plus a $1,500 onboarding fee; Enterprise from $150 a seat plus $3,500 onboarding[1]USD[1]Free plan, no card[1]Inside and outside sales, marketing, service in one system
Salesforce Sales CloudFree Suite $0; Starter Suite $25; Pro Suite $100; Core $195; Advanced $395; Max $550 (most billed annually)[2]USD, on the Canadian page[2]Free Suite; "Try for free" on Starter and Pro[2]Teams of any size that will customize a lot
PipedriveNot verified: the pricing page wouldn't load for us[3]Not verifiedNot verifiedPipeline-first selling
Badger MapsPersonal free; Business $58 annually or $69 monthly; Enterprise $95 or $109[4]Not stated ("$")[4]14 days[4]Maps and routes on top of your CRM
SpotioQuote only[5]Not stated[5]No trial; demos and pilots[5]Field teams of 5 or more[5]
EzyCrm$9 view-only, $25 Office, $49 App + basic Cypher, $89 EverythingCAD30 days, no cardSmall and medium Canadian teams on the road
As shown on each vendor's site on November 7, 2026, before tax.

When is HubSpot the better pick?

When marketing and sales need to live in one system, or you want a free CRM for one or two people to start. HubSpot's free plan covers up to 2 users with no card. It gets expensive as you grow: Professional is $90 to $100 US a seat plus a $1,500 onboarding fee, and prices are in US dollars.

For outside reps, check how it handles a day of driving: route planning and visit logging from the truck. Many field teams pair a big CRM with a mapping app like Badger Maps.

When is Salesforce the better pick?

When you have, or will hire, someone to run it. Salesforce can be shaped to almost any sales process and connects to a lot of other software. The Canadian pricing page still lists US dollars: Starter Suite is $25 a user a month and Pro Suite $100, billed annually.

For a small team with no admin, that power is usually more than you'll use.

When is Pipedrive the better pick?

When your sales are mostly about moving deals through stages and you want a clean pipeline view above everything else. We couldn't load its pricing page when we checked, so we're not quoting prices; look at pipedrive.com before you compare costs.

As with HubSpot and Salesforce, check how it handles routes and visits before you sign a field team up.

When are Badger Maps or Spotio the better pick?

When you're keeping the CRM you have and only want better maps, routes and territories for the reps. Badger syncs with 25 CRMs and plans routes of up to 120 stops. Spotio is built for teams of 5 or more and works in poor cell service. Neither replaces your CRM.

Badger publishes prices and has a 14-day trial; Spotio is quote-only with no trial. Full comparisons: EzyCrm vs Badger Maps and Spotio alternatives.

When is EzyCrm the better pick?

When you're a small or medium team in Canada, your reps are on the road, and your customers live in a spreadsheet or a CRM nobody updates. EzyCrm is the CRM and the route planner in one, priced in Canadian dollars with GST and PST on quotes, and you try it free for 30 days.

  • Each morning it lists who's overdue, who's due and where to drive.
  • Cypher, on the $89 seat, talks hands-free in the truck, reads customer emails and drafts replies, and plans territory trips.
  • Office staff on the website only are $25; people who only look are $9.

Where it falls short: the phone app is still in testing, there's no sync with Salesforce or HubSpot, and the data is hosted in the USA. Details on outside sales CRM in Canada.

Sources

Competitor facts were read on each company's own website on November 7, 2026. Prices change; check their page before you buy. EzyCrm facts come from our own app and price list. If we got something wrong about another product, email hello@ezycrm.ca and we'll fix it.

  1. 1.HubSpot Sales Hub pricing: https://www.hubspot.com/pricing/sales
  2. 2.Salesforce Sales Cloud pricing (Canada): https://www.salesforce.com/ca/sales/pricing/
  3. 3.Pipedrive pricing: https://www.pipedrive.com/en/pricing
  4. 4.Badger Maps pricing: https://www.badgermapping.com/pricing/
  5. 5.Spotio pricing: https://spotio.com/pricing/

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